Tuesday, February 12, 2008

Life in Real Time

Ryan Kuder twittered his last day at Yahoo! as they gave him the boot. You get a play-by-play update of this day from getting the news to backing up his files to getting his phone confiscated.

What's interesting about this is how real-time every aspect of our lives can be. Every meeting, every event, every conversation could be documented in seconds with the quick movement of one's thumbs across the keyboard on their phones. A private conversation with a customer or a meeting with an analyst can be 'Twittered' at anytime and posted for the world to see. This illustrates yet another way Web 2.0 is changing the way we communicate.

For marketing professionals the only thing scarier than someone twittering something negative about one of our campaigns is no one twittering anything at all.

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